Explore Advantage Feeders UK: Your Guide to Smarter Livestock Feeding
Website Launch

Advantage Feeders was developed in Australia and is now used by livestock farmers in the UK and around the world.

Distributed throughout the UK by Wise Agriculture Ltd, a family-run agricultural equipment business based in North Yorkshire.

Share:

Other Latest News

October 28, 2026

Autumn Supplementary Feeding: Keeping Store Lambs and Young Cattle Growing as Grass Runs Out

Explore Advantage Feeders UK: Your Guide to Smarter Livestock Feeding

Looking for a better way to feed your livestock, reduce waste and get more from your grassland? You’re in the right place.

At Advantage Feeders, we understand that every farm is different. Whether you’re running sheep, beef cattle, a suckler herd, dairy youngstock or a mixed livestock enterprise, finding the right feeding system can make a real difference to your time, costs and productivity.

That’s why our website is more than just a place to browse feeders. It’s a hub of practical information, innovative products and helpful tools designed to support better feeding decisions for UK farmers.

Not sure where to begin? Come along for a quick tour of Advantage Feeders UK and discover what you can find.

1. Find the Right Feeder for Your Farm

Let’s start with the products.

Our Product Directory makes it easy to explore our range of livestock feeding solutions. You can filter by animal type and the number of livestock you need to feed, helping you find a suitable option for your operation.

Discover our key product categories:

  • Grain Feeders: From compact 800HD feeders to larger-capacity 1800HD, 3800HD, 5500HD and mobile models, our grain feeders are designed for controlled supplementation and reduced feed waste across sheep, cattle, deer and goat operations.
  • Creep Feeders: Explore calf creep gates designed to give younger animals access to supplementary feed while excluding larger livestock.
  • Hay Feeders: Discover hay feeding solutions, including tray feeders and roof attachments designed to help improve forage utilisation and minimise wastage.
  • Accessories: Explore useful attachments and equipment to help you get more from your feeding system.

Each product page provides information to help you understand its features and suitability for your livestock.

Start exploring: Browse the complete product range.

2. Discover the Technology Behind Our Feeders

What makes Advantage Feeders different from conventional livestock feeders?

At the heart of our grain feeding systems is the innovative 3-Way Restriction System.

This technology allows farmers to adjust the height, depth and width of the feed access area, helping control how much grain or pellets livestock can access at a time.

Rather than consuming large quantities in one sitting, animals can return to the feeder throughout the day for smaller amounts of supplementary feed.

This approach is designed to support more consistent intake, better feed utilisation and improved livestock performance.

Whether you’re supplementing ewes before lambing, creep feeding calves, finishing lambs or supporting cattle through periods of limited grass growth, controlling feed intake can help you make more efficient use of your concentrates.

Want to understand how it works? Our Frequently Asked Questions explain the mechanics of ration control, feeder adjustments and livestock feeding behaviour.

You can also explore our Explainer Videos to see how Advantage Feeders work in practice.

3. Calculate the Potential Returns for Your Farm

One of the most useful features of our website is our collection of online calculators.

Investing in a feeding system is an important decision, and understanding the potential financial benefits can help you make an informed choice.

Our Return on Investment (ROI) Calculators let you explore different sheep and cattle feeding scenarios using your own farm figures.

You can model situations such as creep feeding, supplementary feeding during periods of inadequate grass availability, managing high-moisture pasture and improving hay utilisation.

For sheep farmers, there are also calculators exploring lamb growth, lamb survival and reducing mismothering at lambing.

The calculators allow you to consider different outcomes, including best-case, median and worst-case scenarios, so you can assess potential savings, productivity improvements and returns.

We also offer a Feed Ration Calculator to help you compare feed ingredients, nutritional values and costs when planning a ration.

Have a go: Explore our ROI Calculators and see what a different feeding approach could mean for your farming business.

4. Learn More with Our Practical Feeding Resources

Good feeding decisions start with good information.

Our website includes a growing library of educational resources to help UK livestock producers understand nutrition, feeding strategies and feeder management.

If you’re looking to improve your feeding programme, here are some great places to start.

Information Sheets

Explore practical information about dry feed supplementation, high-moisture pasture, excess protein, creep feeding and more. You’ll also find useful consumption guides and logs to help track feed intake.

These resources are particularly relevant when managing seasonal grass growth, autumn and winter feed gaps, wet grazing conditions or supplementary feeding during lambing and calving.

2026 Product Guide

Browse our comprehensive product guide, featuring feeder information, product features, pricing and insights into the Advantage Feeders Full Year Pasture Conversion System.

User Manuals

Already own an Advantage Feeder? Access guidance on feeder setup, adjustments, introducing livestock, monitoring feed consumption, safe feeding practices, cleaning and maintenance.

These resources are worth bookmarking so you can return whenever you need advice or a quick refresher.

5. Explore Real On-Farm Results

We know that seeing how a feeding system performs in real farming conditions can be just as valuable as reading about its features.

That’s why our website includes a dedicated Trial Results section.

Here you can explore on-farm feeding trials covering topics including controlled feeding, creep feeding, lamb finishing, ewe supplementation, livestock growth and pasture utilisation.

You can filter the results by animal type and topic to find information relevant to your operation. The trials include results from different farming regions, with measurements and currencies reflecting where each trial was conducted.

For another perspective, visit our Farmer Testimonials page to hear directly from livestock producers about their experiences using Advantage Feeders.

You’ll find feedback from farmers across England and Wales, including sheep and cattle producers who have used our feeders to reduce daily feeding labour, improve ration control and minimise feed wastage.

From managing pregnant ewes and finishing lambs to feeding suckler calves and dairy replacements, these first-hand experiences provide useful insights into how controlled feeding can fit into different farming systems.

It’s a great way to learn how other farmers have incorporated Advantage Feeders into their operations.

6. Access Local UK Support and Farm Delivery

Found a feeding solution that interests you?

Advantage Feeders are distributed throughout the UK by Wise Agriculture Ltd, a family-run agricultural equipment business based in North Yorkshire.

Our experienced UK team can help you choose the right feeder setup for your livestock, feeding programme and production goals.

One of the great benefits of purchasing Advantage Feeders in the UK is our convenient delivery service.

Delivery to farms is free of charge in most areas of the UK, helping make it easier to access our feeding systems wherever you’re based. Our team can confirm delivery arrangements for your location.

Whether you’re farming in England, Scotland or Wales, we’re here to help you find the feeding solution that best suits your needs.

You can also contact our team for advice on product suitability, feeder specifications, pricing and delivery.

Find local support: Contact our UK team or call 08000 786030.

7. Build a Quote Online

Ready to take the next step?

Our Get a Quote feature makes it easy to start planning your purchase.

You can search for products, add the feeders and accessories you’re interested in to your quote list, and submit your details to our team.

We’ll follow up with the relevant pricing, VAT, freight and delivery information for your UK location.

Whether you’re buying your first feeder or expanding an existing system, it’s a convenient way to explore your options without needing to make an immediate purchase.

And there’s extra peace of mind when choosing Advantage Feeders.

Our eligible HD grain and hay feeders are supported by a standard two-year warranty, with the option to extend coverage to a total of five years at no extra cost by completing the warranty registration and meeting the applicable conditions.

We also offer a 30-day money-back guarantee on qualifying purchases, subject to the guarantee’s terms and conditions.

You can learn more and complete your registration on our Extended Warranty page.

Ready to get started? Build your quote online.

8. Get to Know Advantage Feeders

Behind every Advantage Feeder is a commitment to helping farmers make more efficient use of their feed, grassland and time.

Our journey began in 2006 when Gerard Roney identified a need for a better way to regulate livestock feed consumption on his family’s farm near Bendigo, Australia.

Since then, Advantage Feeders has grown from a practical farming innovation into a business supporting livestock producers across the UK, Ireland, Australia, New Zealand and beyond.

Today, we’re proud to support British farmers through our partnership with Wise Agriculture, combining innovative feeding technology with local knowledge and customer support.

You can read more about where we started, our technology and what drives us on our Our Story page.

Start Exploring Today

Whether you’re researching your first grain feeder, comparing feeding strategies, calculating potential returns or looking for practical advice, the Advantage Feeders UK website has plenty to explore.

Our goal is simple: to help British livestock producers make informed feeding decisions that support productivity, reduce unnecessary waste and make everyday farm management easier.

From managing winter forage shortages and supplementary feeding at grass to improving lamb growth and making better use of concentrates, we’re here to help you get more from your livestock feeding programme.

So, have a look around, explore the resources and discover how smarter feeding could benefit your operation.

Visit Advantage Feeders UK to start exploring, or contact our UK team for more information.

You can also call us on 08000 786030.

Better feeding. Less waste. More productive livestock.

Proven Globally.
Supported Throughout the UK.

Advantage Feeders was developed in Australia and is now used by livestock farmers in the UK and around the world.

Advantage Feeders are distributed throughout the UK by Wise Agriculture Ltd, a family-run agricultural equipment business based in North Yorkshire.

Our range includes controlled grain and pellet feeders for sheep, cattle, deer and goats, along with creep-feeding and hay-feeding solutions designed to help farmers improve feed efficiency and livestock performance.

Advancing Ruminant Production

Help livestock farmers double meat production with the same level of inputs

Through continual research and development, we strive to provide livestock farmers with the world’s best controlled feeding products, knowledge and systems that allow them to achieve the highest return on investment

Built tough for the field, backed by results